Bluegrass Merchants » Audio/Video

7 Steps to High Impact Email Marketing

Mike Lawson — Mon, 05 Oct 2009 21:25:45 +0000

The biggest challenge most marketers face, new and old alike, is building a list of repeat buyers. It doesn't matter how large a list is, if the quality is missing in it it won't convert worth a hoot. But there is a solution, if you're willing to put the work in it that it requires.

Driving Free Targeted Traffic Can Be Quick, Easy and Affordable to Learn

Mike Lawson — Thu, 03 Sep 2009 15:08:10 +0000

Take some time to learn the basic search engine optimization skills needed to run a website effectively. Not only will you drive a better quality of targeted traffic to your site, but you'll make more money with fewer visitors.

Black Monday: Is Your Business Ready for the Online Holiday Shopping Season 2009?

Mike Lawson — Mon, 31 Aug 2009 04:42:26 +0000

The most important marketing day of the year for many online retailers is fast approaching again. Black Monday; the Monday after Thanksgiving, marks the official start of the online holiday shopping season. But this year’s shopping trends are shaping…

You’re Only Defeated If You Choose To Be

Mike Lawson — Fri, 31 Oct 2008 16:45:03 +0000

Many of us seem to find ourselves in trying situations time to time and often forget just how fortunate we truly are. A friend of mine pointed me to this and I am offering it to you as a Halloween treat of sorts. I hope you take something away from it.